Topic: Product placement

[Francois]

For those who geek out looking for cameras in our favorite movies, you definitely have to check this out
https://productplacementblog.com/tag/photo-cameras/

Who knew Bill Murray used a Brooks Veriwide in Ghostbusters 2!

[Bryan]

Someone stocked up on Polaroid film!
https://productplacementblog.com/movies/polaroid-time-lapse-2014/

Product Placement refers to a company paying to have their product in a movie or TV show.  Many of the cameras that are shown were no longer manufactured when the film was shot.  I guess they are paying just to get their name in front of the camera.  It's hard to believe that after the bankruptcy that Polaroid was paying for product placement.

[Francois]

I think that in many of those cases it's just a matter of finding a cool looking camera to put on the screen.
I'm surprised that the camera in Who framed Roger Rabbit didn't make it. It's a folder used by the private eye to take incriminating pictures of Jessica playing patty-cake with one of the bar's patrons.

[tkmedia]

It's hard to believe that after the bankruptcy that Polaroid was paying for product placement.

I would think that many examples of the Polaroid cameras that ended up onscreen were used on set in production to begin with..?

[Francois]

But I mostly think it's because they are such an iconic set of cameras.