I don't think films will be affected since they were already made by somebody else.
But its sad for the nice cameras... looks like top quality is now a secondary concern for many...
I'm not sure it's just "top quality" that's the issue, per-se. It's tradition, history and finesse that don't seem to count for anything anymore. Most people who just took snapshots on film point and shoot cameras swapped very easily to the equivalent d*git@l cameras. Those who wanted to up their game a bit, went for "bridge cameras" and some for DSLRs. Pros swapped SLR for DSLR almost without noticing.
Now there are DSLRs and MF backs that can provide up to 50MP resolution - which starts to challenge medium format film resolution, the sheer convenience factor and being able to see the output as you shoot it is too much of a temptation (or perceived necessity) for many commercial / professional photographers.
Top-end Leica went digital (yes, I know they still build uber-expensive film cameras, too) but some manufacturers - Rollei being the example in point - didn't or couldn't make such an investment (or didn't see a need to make an investment) in their TLR and SLR kit. How many people would buy a new Rollei TLR at a cost of many £thousands? A handful per year....
These are sad days we're living in. Hasselblad's V system went a year or two back and now, it appears, Rollei is going the same way. Nikon still manufactures the F6 and FG10(?) but I wonder how many they actually sell. Leica's sticking in there with film cameras, for now and for the rich, and there's a raft of more specialist 5x4, 10x8 and pinhole kit, toy cameras and that's about it. Very little other than "niche" products.
Sadly, manufacturing of film kit for mainstream use seems long gone. It's up to us to keep mending and recycling all the useable stuff and keep sufficient demand for the film stock that remains.