Superheadz trying to out-lomo Lomo. They seem to be saying it's fun b/c you don't get to use the LCD to preview, but sight through a viewfinder frame instead. (ie- they save on manufacture costs and increase profit)
I gotta even better idea. Take away the LCD altogether and wait till you process the images to see what you shot...
And hey, why not do it all on this cute stuff called film rather than an un-fun computer? Lots of pleasure and surprises....