Filmwasters

Which Board? => Main Forum => Topic started by: Francois on June 22, 2018, 03:23:06 PM

Title: Product placement
Post by: Francois on June 22, 2018, 03:23:06 PM
For those who geek out looking for cameras in our favorite movies, you definitely have to check this out
https://productplacementblog.com/tag/photo-cameras/

Who knew Bill Murray used a Brooks Veriwide in Ghostbusters 2!

Title: Re: Product placement
Post by: Bryan on June 22, 2018, 04:10:15 PM
Someone stocked up on Polaroid film!
https://productplacementblog.com/movies/polaroid-time-lapse-2014/ (https://productplacementblog.com/movies/polaroid-time-lapse-2014/)

Product Placement refers to a company paying to have their product in a movie or TV show.  Many of the cameras that are shown were no longer manufactured when the film was shot.  I guess they are paying just to get their name in front of the camera.  It's hard to believe that after the bankruptcy that Polaroid was paying for product placement.
Title: Re: Product placement
Post by: Francois on June 22, 2018, 08:19:57 PM
I think that in many of those cases it's just a matter of finding a cool looking camera to put on the screen.
I'm surprised that the camera in Who framed Roger Rabbit didn't make it. It's a folder used by the private eye to take incriminating pictures of Jessica playing patty-cake with one of the bar's patrons.
Title: Re: Product placement
Post by: tkmedia on June 23, 2018, 05:50:09 AM
It's hard to believe that after the bankruptcy that Polaroid was paying for product placement.

I would think that many examples of the Polaroid cameras that ended up onscreen were used on set in production to begin with..?
Title: Re: Product placement
Post by: Francois on June 23, 2018, 02:54:55 PM
But I mostly think it's because they are such an iconic set of cameras.